MySpace-videos on mobile

MySpace and RipCode announced today that MySpace Mobile users across the globe will now be able to enjoy MySpace video content from their video enabled mobile devices. MySpace utilizes RipCode’s On-Demand Video Transcoding technology to optimize mobile video delivery and give users an improved mobile video experience. Real time transcoding enables MySpace to easily support several different handsets even though they require different combinations of codecs, bit rates, and resolutions.




MySpace users with mobile phones are about to find out if they can walk and watch TV at the same time.On Wednesday, News Corp’s online social network will make video clips from its members’ pages available for viewing on mobile devices including the BlackBerry Bold, Palm Centro, Motorola Q9, LG Voyager, Nokia N95 and Samsung Instinct.
Members will be able to look at video on their own homepages as well as friends’ pages. They also will be able to view professionally produced video from TMZ, the celebrity news and gossip website owned by Time Warner Inc; the National Hockey League; National Geographic magazine; satirical newspaper The Onion and others.
MySpace has teamed up with RipCode.The company will work with technology from a company called RipCode to make video available on mobile handsets that have different technical specifications for how they handle video.RipCode also will allow MySpace users to stop having to save their video clips in different formats, something that it said would save hardware, energy and storage resources.
MySpace is the first social site to bring it’s users mobile video, and the service is only in beta, but they are aiming to supply only the highest quality video. And they have quite an audience - with around 10 million unique users per month, and a great chunk of those watching videos. John Faith, vice president and general manager of MySpace Mobile, says “Video is a natural next step for us in mobile [and] MySpace will continue to grow our video library as we increase delivery channels in order to keep pace with our users’ accelerating desire for video consumption.”
“Video is a natural next step for us in mobile,” John Faith, vice president and general manager of Mobile for MySpace, said in a statement. “MySpace will continue to grow our video library as we increase delivery channels in order to keep pace with our users’ accelerating desire for video consumption.”
“As the volume of video grows and the number of mobile devices supporting video continues to expand, companies have to find alternative solutions to deliver content to their customers across multiple screens,” Brendon Mills, CEO of RipCode, said in a statement.
Accessing and viewing video from mobile devices is a data intensive service. MySpace mobile users are advised to consult their mobile data plan to avoid excessive fees.MySpace mobile video quality, as with all mobile services, is dependent on individual device capabilities as well as network speed and connection.
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Tags: BlackBerry Bold, LG Voyager, Motorola Q9, myspace, Nokia N95, Palm Centro, RipCode, Samsung Instinct., Transcoding





